10.26.2013

H&M Chinook Flagship

It's not like I need another excuse to shop but the store are increasingly getting better at Chinook Centre. It has always been my go to mall and has the greatest selection of stores but having all my favorites under one roof is going to make it much easier to shop, and much worse for my savings. my top 3 stores Zara, H&M, and Topshop (coming Nov 2) obviously are now a trifecta in the open court across from The Bay. A shoppers dream of cost conscious fashion. The grand opening for H&M was this Thursday taking over the old Jacob space and filling it to the brim with stylish goodies. The re-purposing of the huge 40 foot wall and addition of a skylight really utilized the space well.
It was actually a bit overwhelming trying to shop the morning of the opening as there was already a line up of shoppers at 9:30 for the opening at 12. Its a big deal when the first 300 shoppers can get up to $300 off their purchase. 

The layout is good and every corner was stuffed with clothes and accessories. The main floor is women's and accessories and the second floor is the younger brand along with children and menswear. I often feel like i'm suffering from ADD when looking through these mega stores because there are way too many good things too look at and buy. They even have face masks! what? 

Those of you following the next designer collaboration will be happy or sad, depending on your location as this flagship will try not to take away from the downtown location so the Isabel Marant collection will still only be available downtown Nov 14th. 
Happy Shopping!

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